The ultimate hair enhancement powder

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GET A FREE HAIRLINE POWDER!

Get a complimentary full-sized BOLDIFY Hairline Powder with your first Amazon purchase. Elevate your hair game with BOLDIFY today!

Love it or your money back

GET A FREE HAIRLINE POWDER!

Get a complimentary full-sized BOLDIFY Hairline Powder with your first Amazon purchase. Elevate your hair game with BOLDIFY today!

Love it or your money back.

Fast and FREE shipping with Prime!

Fast and FREE
shipping with Prime!

Love it or your
money back.

Privacy Policy Terms & Conditions

SAY HELLO TO ALL-DAY
HAIR CONFIDENCE.

FREQUENTLY ASKED QUESTIONS

What are the hairline powder ingredients?

Talc, Mica, Silica, Magnesium Stearate, Squalane, Dimethicone, Phenoxyethanol & Ethylhexyl Glycerin.

How long will the hairline powder stay in my hair?

Our hairline powder lasts for 48 hours or until your next shampoo, giving you a full-bodied, healthy and realistic finish with no embarrassing slip-ups.

What if the color I order doesn’t match my hair?

Order the one you think is your color match, try it out, and love your results - or we’ll keep sending you new colors until you do.

How much does shipping cost?

Fast & FREE shipping with Amazon Prime. Plus, FREE returns or color swaps & lifetime money-back guarantee.

FREQUENTLY ASKED QUESTIONS

Fast and FREE shipping with

13,000+ Reviews

14 NATURAL SHADES

Thoughtfully designed for all hair types and textures
to match your tone.

Pick the one you think is your color match, try it out, and love your results - or we’ll keep sending you new colors until you do.

(240) 396-0247

Want to join us?

Click here to apply for the BOLDIFY affiliate program.

Get a FREE powder*!

*Conditions Apply: Available to US residents only. Offer limited to one Free* Bottle, per product, per Amazon Account and household. Offer valid only for customers that bought an eligible product at full price from the Official Boldify Storefront on Amazon.com. To qualify, participants agree to complete a short, privatized survey detailing their experience with the product, submitted with a complete and correct shipping address.

Instant coverage for roots, hairline, scalp, and brows that lasts until your next shampoo!

OVER 9,000 REVIEWS

GAVE ME BACK MY CONFIDENCE

“I love it! I’m grateful for a product that gave me back my confidence. And yes, it stays on my thin edges for more than a day. I am definitely keeping this one in my beauty products.”

Mimi
Verified Customer
WORE IT ALL DAY LONG, AND ALL DAY AGAIN!

“It completely covered not only thin spots, but the actual bald patches. I put it on yesterday morning, wore it all day long (even running my fingers through my hair), slept with it on (no mess on my pillow), then wore it all day again and it has not come off at all!”

Melanie
Verified Customer
LOOKED GREAT. WONDERFUL COVERAGE.

“This wasn’t glossy and covered very well. It’s not messy AT ALL. This one allows more control. I used some edge control to lay down my edges and then this product. Looked great. Wonderful coverage. Great product!”

Letisha
Verified Customer
BEST ROOT CONCEALER I’VE USED

“This root concealer is truly the best one that I’ve ever used. It’s really easy to apply and covers greys. It’s nice to have one that actually works well in the first place, without making a mess.”

Tara
Verified Customer
I NOW HAVE THE CONFIDENCE I NEED

“Wow! I have been suffering from hair loss, but the medium brown covered my bald spots and receding hairline in seconds! I now have the confidence I need to walk out my front door! Do not wait!”

Dena
Verified Customer

OVER 9,000 REVIEWS

GAVE ME BACK MY CONFIDENCE

“I love it! I’m grateful for a product that gave me back my confidence. And yes, it stays on my thin edges for more than a day. I am definitely keeping this one in my beauty products.”

Mimi
Verified Customer
WORE IT ALL DAY LONG, AND ALL DAY AGAIN!

“It completely covered not only thin spots, but the actual bald patches. I put it on yesterday morning, wore it all day long (even running my fingers through my hair), slept with it on (no mess on my pillow), then wore it all day again and it has not come off at all!”

Melanie
Verified Customer
LOOKED GREAT. WONDERFUL COVERAGE.

“This wasn’t glossy and covered very well. It’s not messy AT ALL. This one allows more control. I used some edge control to lay down my edges and then this product. Looked great. Wonderful coverage. Great product!”

Letisha
Verified Customer
BEST ROOT CONCEALER I’VE USED

“This root concealer is truly the best one that I’ve ever used. It’s really easy to apply and covers greys. It’s nice to have one that actually works well in the first place, without making a mess.”

Tara
Verified Customer
I NOW HAVE THE CONFIDENCE I NEED

“Wow! I have been suffering from hair loss, but the medium brown covered my bald spots and receding hairline in seconds! I now have the confidence I need to walk out my front door! Do not wait!”

Dena
Verified Customer

HOW WE COMPARE

SAY HELLO
TO ALL-DAY CONFIDENCE!

BENEFITS

QUICK APPLICATION

Simply remove the base, press onto
powder, and experience ultimate coverage and confidence wherever you are, without the mess

BENEFITS

INSTANT COVERAGE

Instantly refresh faded blonde or colored hair, conceal hair loss and thinning areas, or touch-up root regrowth or sparse eyebrows.

NO IFFY INGREDIENTS

Apply directly onto hair, scalp, or brows worry-free! Infused with conditioning squalane, there are no -iffy ingredients here, so you can apply with confidence.

HOW WE COMPARE

Get a FREE powder*!

9 NATURAL SHADES

Thoughtfully designed for all hair types and textures
to match your tone.

Pick the one you think is your color match, try it out, and love your
results - or we’ll keep sending you new colors until you do.

9 NATURAL SHADES

Thoughtfully designed for all hair
types and textures to match your tone.

Pick the one you think is your color match,
try it out, and love your results - or we’ll
keep sending you new colors until you do.

Get 10% off and a FREE bottle*!

14 NATURAL SHADES

Thoughtfully designed for all hair types and textures to match your tone.

Pick the one you think is your color match, try it out, and love your results - or we’ll keep sending you new colors until you do.